The Federal Trade Commission has approved a final consent order against accessiBe Inc. and accessiBe Ltd. (accessiBe). AccessiBe claimed the plug-in accessWidget can make any website compliant with Web Content Accessibility Guidelines (WCAG). The order prohibits accessiBe from making misleading claims and requires the company to pay $1 million.The FTC’s January 2025 proposed complaint alleged that despite the company’s claims, accessWidget did not make all user websites WCAG-compliant and these claims were false, misleading, or unsubstantiated. In addition, the complaint alleged that accessiBe deceptively formatted third-party articles and reviews to appear as if they were independent opinions and failed to disclose the company’s material connections to the supposedly objective reviewers.
Más información: FTC Order Requires Online Marketer to Pay $1 Million for Deceptive Claims that its AI Product Could Make Websites Compliant with Accessibility Guidelines
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